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On remaining true to yourself while creating new work
For fashion designer Sally LaPointe, it always starts with an idea. LaPointe sketches it out, then her team of pattern makers, fabric specialists, and assistant designers take the drawing and bring it into the digital space. For this collection, she kept thinking about a blank canvas and creating each piece through layers, like a painter.
“As a designer, the biggest pressure is having to stay close to your DNA but constantly showing people something new.”
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Preparing for fashion week is nonstop. Dropbox Dash allowed LaPointe and her team to work together in real time with access to the same items, files, and ideas, so they could build a cohesive vision and story together.
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